How RoraHub reclaimed 40% of their lost after-hours revenue

15 Sep 2025
5 min read

RoraHub, a specialized Shopify store for high-performance golf and pickleball training aids, faced a common e-commerce hurdle. With technical products like swing-path detection mats and "quiet-bounce" pickleball sets, customers often had specific questions about setup and usage that a small team couldn't address 24/7. This led to friction during peak evening hours when athletes were most likely to shop for gear. By implementing YepAI’s intelligent sales assistant, RoraHub automated its technical support, providing instant gear recommendations and setup tips that drove an 18% uplift in conversions and turned off-hours inquiries into a 20x ROI revenue stream.

"Customers often have urgent question about setup... YepAI ensures we're always available. It transformed how we connect with buyers"

About the Client: RoraHub

Specializing in innovative sports tech — from SwingPath Golf Detection Mats to PickleFoam "Quiet" Pickleballs — RoraHub provides the tools athletes need to train anywhere, anytime. Their mission is to create a seamless ecosystem of gear that allows for effective, high-repetition practice without the need for a full court or driving range.

The Challenge

Before 2024, RoraHub’s support was a traditional, human-led operation. While their team was expert, they were also bound by time zones. With a global audience, RoraHub saw a 40% spike in traffic during off-hours.

The products were technical. Customers needed to know: “Will the SwingPath mat work on my garage carpet?” or “How do I sync the tracker with my existing fitness app?” Without an expert there to answer, these questions turned into abandoned carts. The team was drowning in repetitive setup queries, leaving no time for proactive sales or community building.

Why YepAI

In early 2024, RoraHub looked for more than just a chatbot; they needed a "Digital Pro-Shop Expert." They chose YepAI’s Shopify Sales Agent for its ability to go beyond basic FAQs and actually understand the nuances of sports performance gear.

The draw was simple: YepAI didn't require a developer to set up. It "read" RoraHub’s entire product catalog, technical manuals, and coaching blogs in minutes. It wasn't just a support tool—it was a sales engine that could recommend a specific resistance band based on a customer's fitness goals or troubleshoot a Bluetooth sync issue for a wearable tracker.

The Results: A Hole-in-One for Growth

The implementation of YepAI produced tangible, scalable results for RoraHub:

  • 18% AI-Driven Conversion Uplift: Providing instant technical reassurance converted hesitant browsers into confident buyers.
  • 20x ROI via After-Hours Sales: Automated interactions during peak evening hours captured revenue that previously would have been lost to the "support gap."
  • 30% Reduction in Support Costs: The team was freed from repetitive FAQs, allowing them to focus on product innovation and global expansion.

From a Store to a Holistic Ecosystem

The shift to YepAI has enabled RoraHub to move toward a true multi-channel strategy. With the AI handling the bulk of the "noise," RoraHub has been able to focus on expanding their presence on Amazon and integrating with more third-party fitness platforms.

Customer satisfaction scores (CSAT) rose by 25%, and more importantly, the repeat purchase rate climbed 15%. Athletes weren't just buying a product; they were buying into a support system that was always awake, always expert, and always ready to help them level up.

What’s next for RoraHub

RoraHub is now doubling down on its mission to make professional-level training accessible to everyone. With new AI-driven features in the works—including proactive coaching check-ins and hyper-personalized gear bundles—the brand is positioned to dominate the sports tech market.

As RoraHub’s founder puts it: “We’re not just selling mats and balls. We’re enabling athletes to unlock their potential. YepAI ensures that every customer, regardless of their time zone, gets the expert guidance they need to take that next step.”

About RoraHub RoraHub is a premier provider of innovative sports training aids, dedicated to helping people improve their game from the comfort of home. From golf swing detection to noise-reducing pickleball gear, RoraHub combines tech-forward design with a passion for performance.

Ready to turn your support queries into sales like RoraHub? See how YepAI’s intelligent sales agent can scale your business. Install it from the Shopify App Store today!