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Yep AI
Customer StoryRMIT University · University research partnership · Shopify

From Lab to Live: How YepAI’s RMIT Partnership Supercharged AI Agent Performance for e-commerce Merchants

Discover how YepAI turned advanced research into real commercial gains for e-commerce stores.

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Yep AI on RMIT University’s store

RMIT University

Faster Response Generation

42%

Faster Response Generation

33%

Higher User Satisfaction

30%

Lower System Costs

  • Faster Response Generation

  • Higher User Satisfaction

  • Lower System Costs

The challenge

Introduction

YepAI exists for one mission: to help e-commerce merchants boost sales, reduce workload, and deliver exceptional customer experiences through intelligent AI agents. To push the boundaries of speed, accuracy, and operational efficiency, we formed a strategic partnership with a PhD research team from RMIT University.

Together, we set out to bridge world-class academic research with real commercial outcomes—building AI that isn’t just theoretically advanced, but practical, profitable, and built specifically for online retailers. The result is a new generation of AI agents engineered to serve the fast-moving needs of e-commerce merchants who rely on speed, precision, and real-time product recommendations to grow their stores.

The solution

Innovation 1 – Lightweight Network Models Built for E-commerce Performance

One of the largest challenges facing e-commerce AI is the substantial computational cost of generating fast and relevant product recommendations. RMIT’s team tackled this head-on, developing lightweight neural networks and highly efficient path-finding algorithms that dramatically reduce processing load.

This breakthrough enables YepAI to intelligently navigate large product catalogues with minimal resource usage—critical for e-commerce merchants on platforms like Shopify, who manage thousands of SKUs and high volumes of shopper enquiries.

Verified internal gains include:

35% faster inference speed, enabling near-instant replies.

28% lower computational costs, improving long-term efficiency.

20% higher recommendation accuracy, driven by optimised product tagging and smarter content matching.

For e-commerce merchants, these improvements unlock a smoother, more personalised shopping experience. YepAI’s AI agent now delivers faster product recommendations, more accurate tagging, and real-time assistance—helping buyers find what they want in seconds and reducing drop-off during high-intent moments.

Innovation 2 – Multi-Agent Collaboration System

E-commerce merchants operate in fast, high-pressure environments where every second affects conversion. To meet this demand, YepAI engineered a multi-agent collaboration system designed for speed, accuracy, and reliability.

Instead of relying on one monolithic model, our architecture runs multiple specialised agents in parallel—sales, support, analytics, and more. These agents exchange information asynchronously, using early-exit logic and fast-path routing to produce the quickest possible answer with the highest confidence.

This system delivers:

42% faster response generation

24% higher intent-recognition accuracy

More coherent, safer, and context-aware replies

For e-commerce merchants, this means customers spend less time waiting and more time buying. Whether it’s abandoned-cart recovery, order modification, product recommendations, or pre-purchase Q&A, the YepAI multi-agent system ensures that every shopper interaction is swift and on-brand.

This architecture is also future-proof, enabling the rapid creation of new agents for specialised retail workflows — such as upsell automation, returns triage, or campaign analytics.

Partnership with Academia

This successful R&D initiative was guided by the expert mentorship of Associate Professor Andy Song of RMIT University. A leading authority in algorithm optimization, robotic path-finding, and AI model efficiency, Dr. Song served as both an academic adviser to the student team and a valued partner to YepAI. His guidance was instrumental in shaping our research roadmap and ensuring our experiments were grounded in scientific rigor while remaining focused on high-impact commercial outcomes.

This partnership demonstrates the strength of combining academic innovation with industry execution — and YepAI’s commitment to bringing research directly into the hands of e-commerce operators.

Our collaboration with RMIT demonstrates how research and commercialization can work hand-in-hand to redefine the future of conversational AI.

YepAI CEO, on the RMIT University partnership
The results

Quotes & Future Vision

“Our collaboration with RMIT demonstrates how research and commercialization can work hand-in-hand to redefine the future of conversational AI,” says the CEO of YepAI.

“This partnership lets our PhD students see their algorithms come to life in real-world business applications,” adds Associate Professor Andy Song of RMIT.

Looking ahead, YepAI remains dedicated to fostering deep ties with the academic community. We believe that continuous collaboration is the primary driver of meaningful innovation. By continuing our work at the intersection of theoretical discovery and practical application, YepAI will stay at the forefront of developing scalable, responsible, and high-performance AI systems that create lasting value for our clients worldwide.

  • 42% Faster Response Generation
  • 33% Higher User Satisfaction
  • 30% Lower System Costs
AI Security

Trusted With Customer Conversations. Built With Security First.

Customers share personal and order details in every conversation. AI Agent security is built into every Yep AI Agent.

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  • Shared Intelligence Inside Your Store Only

  • Human Oversight When It Matters

How to Evaluate AI Agent Security

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FAQ

Questions Aboutthe RMIT University Story.

What results has RoraHub seen with Yep AI?

RoraHub, a Shopify store for golf and pickleball training aids, reported an 18% AI-driven conversion uplift, 20× ROI via after-hours sales, 30% lower support costs, a 25% rise in customer satisfaction (CSAT) and a 15% higher repeat purchase rate after using Yep AI to answer setup questions and recommend gear 24/7.

Will my store get the same results?

Every store is different. Results depend on your catalogue, order volume and the questions your customers ask. The 14-day free trial is the easiest way to find out: compare response times, tickets handled and after-hours coverage against how your store runs today.

How do I measure results during the free trial?

Note your current response times, support workload and after-hours enquiries before you start. Then let your AI Agents run for the trial and compare. You can cancel anytime if it isn’t a fit.

Can my store be featured as a case study?

Yes. If your AI Agents are getting results you’d like to share, contact the Yep AI team and we’ll work with you on your story.

What is a Yep AI Agent?

A Yep AI Agent is a named AI team member, like the AI Support Agent, Customer Support Specialist, or the AI Marketing Agent, Marketing Specialist, that runs a specific job in your Shopify store. AI Agents answer customers, track orders, recommend products, write content and monitor operations 24/7, all from one shared view of your Shopify data.

How long does setup take?

Under 10 minutes. Install Yep AI from the Shopify App Store and connect your store. Your AI Agents read your catalogue, policies and order data on their own, so there is nothing to script and nothing to code.

What happens when the AI Agent can’t answer?

It tells the customer honestly, captures their details, and escalates to your team with the full conversation attached. You decide which situations, like refunds, VIP customers or discount approvals, always go to a human.

Is my store and customer data safe?

Yes. Yep AI uses physical data isolation per customer: your store’s data lives in its own isolated environment, separate from every other Yep AI customer. It is used only to serve your customers, never shared without your permission, and never used to train other stores’ AI Agents. You control which employees are active and what they can say.

How much does Yep AI cost?

Plans start at US$199 a month for Core, with Growth at US$299 a month as the most popular plan for 24/7 support and sales. Annual billing saves 20%. Every plan starts with a 14-day free trial and you can cancel anytime.

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