Yep AI today introduced Oscar, an AI Operations Employee built specifically for Shopify merchants. Designed to automate product operations from discovery to optimisation, Oscar helps businesses find winning products, compare suppliers, calculate margins, publish listings, monitor store performance, and recommend the next best action—all through a natural conversation.
Powered by Yep AI's growing AI Team, Oscar combines intelligent product discovery, AI-powered listing optimisation, supplier sourcing, performance monitoring, and operational recommendations into a single workflow.
Rather than relying on multiple disconnected tools, Shopify merchants can manage their entire product catalogue through one AI employee that continuously works behind the scenes to keep their store competitive.
Furthermore, Oscar also supports both dropshipping and direct-to-consumer (DTC) operations, allowing merchants to discover products across multiple supplier platforms, build sourcing lists, optimise listings for the Australian market, and receive daily AI-generated recommendations on which products to keep, monitor, or remove. While Oscar automates the operational heavy lifting, merchants remain in complete control by reviewing and approving every listing before it goes live.
Designed as an AI Operations Employee rather than another software tool, Oscar allows merchants to manage product operations through natural conversation. Whether discovering products, publishing listings, generating reports, or updating operational settings, Oscar completes complex workflows with simple instructions.
Finding products to sell is only the beginning. Running a successful Shopify store requires continuous product management long after a listing goes live.
Every Shopify merchant knows that the right products drive growth. They know that sourcing from reliable suppliers protects margins. Additionally, they know that fast-moving products create momentum while slow-moving inventory ties up valuable opportunities. The problem isn't understanding what needs to happen, it's finding the time to do it consistently.
Most merchants spend hours researching products across multiple supplier platforms, comparing prices, calculating profit margins, rewriting supplier listings, and manually uploading products into Shopify. After that, they still need to monitor sales performance, decide what to keep, identify products that need attention, and search for new opportunities.
As product catalogues grow, these repetitive operational tasks quickly become overwhelming. Merchants often rely on multiple disconnected tools, countless spreadsheets, and manual workflows that consume hours every week.
The impact extends beyond wasted time. Slow product research delays new launches. Poor supplier decisions reduce profitability. Outdated listings hurt customer confidence. Products that should have been removed remain live for weeks, while new opportunities are missed because merchants simply don't have enough time to review every product individually.
The stores that consistently grow aren't necessarily adding more products. They make smarter operational decisions, find better products faster, and continuously optimise their catalogue.
That's where an AI Operations Employee changes the way merchants manage their business. Instead of manually handling every operational task, merchants can rely on a single AI employee that continuously discovers opportunities, manages listings, tracks performance, and recommends the next best action.
Most product research tools solve only one part of the process. One tool helps merchants discover products. Another compares suppliers. Another helps create listings. Another tracks sales performance. Merchants still have to connect everything themselves, and that operational gap is exactly why we built Oscar.
Instead of treating product discovery, sourcing, listing, and optimisation as separate workflows, Oscar connects the entire product lifecycle inside one AI Operations Employee.
Oscar learns how your store operates by understanding your target market, sourcing preferences, fulfilment model, and product strategy. From there, Oscar continuously discovers profitable products, manages listings, monitors performance, and recommends improvements that help strengthen your catalogue over time.
Our goal is simple: automate product operations so every business can spend less time managing repetitive tasks and more time growing their business.
Designed to work like a real operations employee rather than another software tool, Oscar simplifies every stage of product operations inside your Shopify store. Merchants can discover products, compare suppliers, publish listings, monitor performance, generate reports, and update operational settings through natural conversation instead of navigating complex dashboards.
Today, we're introducing seven core operational capabilities that help merchants discover better products, streamline sourcing, optimise listings, and manage their catalogue through one intelligent AI employee.
Oscar scans leading supplier platforms including AliExpress, Alibaba, and CJ Dropshipping using your own search keywords instead of rigid category structures.
Rather than overwhelming merchants with thousands of products, Oscar analyses monthly sales performance, supplier information, pricing, shipping origins, and recommendation signals before generating a curated Selection Report containing the strongest opportunities.
Every recommendation includes supplier details, cost price, monthly sales performance, recommendation confidence, and the reasoning behind why the product deserves your attention.
Finding popular products means very little if they don't generate healthy profits.
Oscar automatically retrieves supplier pricing, calculates suggested retail pricing for the Australian market, estimates profit margins, and filters out low-margin products before they ever reach your shortlist.
Allowing every Shopify business to spend less time performing manual calculations and more time evaluating genuine business opportunities.
Every merchant operates differently.Some rely entirely on dropshipping. Meanwhile, the others purchase inventory in bulk. At the same, there are businesses too that operate both models simultaneously.
No matter what strategy or model you use, Oscar supports both fulfilment strategies as long as it's within the same workflow.
Dropshipping merchants can review AI-optimised product listings, set their selling price, and publish products directly to Shopify with a single click.
As a matter of fact, for direct-to-consumer brands, Oscar builds organised sourcing lists complete with supplier contact information, minimum order quantities, shipping origins, cost pricing, and purchasing details, making supplier management significantly easier.
Supplier listings rarely match the quality customers expect. Clunky titles, inconsistent formatting, and copy that reads like it was written for a warehouse, not a storefront. Oscar closes that gap automatically by rewriting raw supplier product titles into clean, brand-friendly, search-optimized listing names tailored for your targeted ecommerce market.
You can stay in control throughout the process, every listing is reviewed, edited, and approved before Oscar publishes it to Shopify, removing the repetitive manual work without removing the merchant from the decision.
Product operations don't stop after publishing. Oscar continuously monitors your product catalogue through a unified dashboard that displays listing status, pricing, sales performance, and sourcing information across your entire store.
Whether a merchant needs to search products, filter listing status, or list and delist products with a single click, Oscar keeps every operational task organised in one place.
One of Oscar's most valuable capabilities begins after your products go live.Every day, Oscar analyses product performance and delivers clear operational recommendations.
Instead of presenting data alone, Oscar tells merchants exactly what action to take next. Products receive recommendations such as Keep Listed, Watch, or Delist, in which each is supported by clear reasoning and performance insights. Additionally, Oscar identifies replacement opportunities, helping every merchant continuously optimise their catalogue instead of reacting only after sales decline.
Unlike traditional operations software that requires merchants to navigate multiple dashboards, Oscar works through natural conversation.
Merchants can ask Oscar to list products, generate reports, remove underperforming listings, update sourcing preferences, or change operational settings using everyday language.
Whether you ask Oscar to "List the top two products," "Show this week's report," or "Delist Smart LED Strip," Oscar understands the request and completes the task within the same conversation.
The result feels less like operating software and more like working alongside a dedicated operations employee.
Managing product operations shouldn't require juggling multiple tools, spreadsheets, supplier websites, and repetitive manual tasks.
At Yep AI, we believe merchants deserve more than software that simply provides data. They deserve AI Employees that actively help run their business.
In practice, Oscar works around the clock to discover products, optimise listings, monitor performance, recommend the next best action, and automate everyday operational work, helping merchants build stronger product catalogues with less manual effort.
Oscar is available now as part of the Yep AI team, joining Maya, the AI Marketing Employee, and Anna, the AI Customer Support Employee, as part of Yep AI's growing Digital Employee lineup, giving ecommerce businesses an AI-powered workforce designed to power every stage of their business
We're excited for Shopify merchants to experience how Oscar transforms product operations from a time-consuming process into an intelligent, automated workflow.
Experience the future of ecommerce with Yep AI and enjoy a 14-day free trial today. You can also register on Yep AI Shopify and see how AI Employees can transform your marketing and operations workflows in your business
With Yep AI, you can think less, stress less, and let AI Employees handle the rest.